Backspace ~ A fortnightly from Don't Be Content

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Backspace

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Backspace

A fortnightly from Don't Be Content | Issue #7

Mar 21, 2023
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Backspace is the key to looking back to look ahead with a new vision. Join us every fortnight as we curate ideas that inspired us from marketing, art, fashion, culture, design, and tech – anything and everything that fills you with wonder.


  1. Patagonia’s radical decision to hand over all profits (about $100m a year) to fight the climate emergency has been hailed as a landmark moment. It’s unprecedented and genuinely a turning point in predatory capitalism.

  2. UK animator Steve Cutts's cheery observation about humanity, a frantic look at our penchant for conflict called “A Brief Disagreement” is his most recent poke at humans as “a visual journey into mankind’s favorite pastime throughout the ages.”

  3. The campaign by China Airlines is based on research that people travel for new experiences. Created by Leo Burnett, this profound and hilarious commercial covers souvenirs in experiences across a range of destinations.

  4. Japan’s aesthetic solution to an otherwise banal infrastructural object is thought to have originated back in the mid-1980s when municipalities were invited to design their own manhole covers, making costly sewerage updates more palatable.

  5. “When a man is tired of London, he is tired of life”. From a port settlement that the Romans called Londinium, watch the city’s growth mapped over 2,000 years, from the Romans to the Saxons; from Tudor to Stuart, early Georgian to late Victorian, and into the wartorn 20th century.

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